Share of In-Store Sales Influenced by Digital For Retail Categories

Daniel Yonts

In 2016, digital influenced a majority of sales across retail categories. According to a report by Deloitte, Digital influenced 51% of health and grocery purchases. It also influenced apparel (56%), home (58%), auto (59%) and electronics (69%). Share and discuss research.

About Daniel Yonts

Daniel Yonts is a leader in Digital Marketing and Technology. He's led the Digital efforts of national retailers, distributors, manufacturers, tourist boards, financial services companies and government. Daniel has taught Advanced Internet Marketing Strategies at the graduate level and his work has appeared in books, industry publications and the results of clients. His passion is helping companies and professionals to succeed online.

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