Digital Marketers and E-Commerce professionals place the highest value on customer journey analysis (63%) for conversion optimization, followed by A/B testing (60%). Website personalization (36%) and multivariate testing (21%) are CRO methods viewed as most difficult. Share and discuss research.
Manage research, learning and skills at defaultLogic. Create an account using LinkedIn or facebook to manage and organize your Digital Marketing and Technology knowledge. defaultLogic works like a shopping cart for information -- helping you to save, discuss and share.