Share

Chart: Marketing Channel Reach for Retailers

Daniel Yonts


A report by Fluent showed that TV ads (40%), Print ads (39%), and Online ads (39%) had the highest reach among listed channels. The problem for retailers isn't just reach in choosing TV or Print over digital media. The bigger problems are cost and the ability to engage a younger target audience.



Connect with defaultLogic
What We've Done
Led Digital Marketing Efforts of Top 500 e-Retailers.
Worked with Top Brands at Leading Agencies.
Successfully Managed Over $50 million in Digital Ad Spend.
Developed Strategies and Processes that Enabled Brands to Grow During an Economic Downturn.
Taught Advanced Internet Marketing Strategies at the graduate level.



Manage research, learning and skills at defaultLogic. Create an account using LinkedIn or facebook to manage and organize your IT knowledge. defaultLogic works like a shopping cart for information -- helping you to save, discuss and share.


  Contact Us