E-commerce in Bangladesh

E-commerce in Bangladesh refers to the electronic commerce sector of Bangladesh business.[1][2]

History

In 2009 Bangladesh Bank approved online payment and in 2013 the bank approved the use of Debit and Credit card for online payment. The eCommerce Association of Bangladesh is the trade body for eCommerce in Bangladesh.[3] According to the association, there are 8,000 eCommerce pages in Facebook alone.[4] The growth of the industry has been inhibited by low usage of credit and debit cards, and the unavailability of PayPal.[5] In 2016 the government of Bangladesh opened eCommerce sites for every district in the country.[6] The same year, FBCCI recommended removal of tax on eCommerce.[7] Ten billion Taka worth of transactions take place through eCommerce site per year according to a 2017 report.[8]

Business to Business

BGMEA, a ready-made garment trade body, has used business-to-business eCommerce to receive orders for garments from clients outside Bangladesh. Three other popular sites are Addressbazaar, BangladeshBusinessGuide, and Bizbangladesh.[9]

Business to Consumers

The Business-to-consumer segment grew through the growth of home-delivery of food by companies such as FoodPanda, JAAGOdeal, HungryNaki and Foodpeon.[10] There are other companies based on Facebook that allow people in Bangladesh to buy products from the United States, the United Kingdom and India.[9] The majority of the transactions are carried out through cash on delivery.[11]Chaldal.com is online grocery store that sells products in Dhaka, Bangladesh.[12] As a startup JadRoo.com is the best B2C company in Bangladesh Budget Box BD Is another Multi vendor start up online shop in Bangladesh, BongoBD is a streaming site for movies, cricket videos and original content.[13][14]

Consumer to Consumer

There are a number of companies that act as classifieds, including Bikroy.[9]

Business to Employee

There are a number of websites such as BDJobs.com, and jobsA1 that host information about jobs in Bangladesh.[9]

Digital Marketing

Digital Marketing is a recent sector that has experienced rapid growth.[15][16] Since 2014 twenty companies have started as the nation's digital marketplace emerges. Unlike traditional marketing, digital marketing involves strategies designed to engage consumers and drive brand conversation on various digital platforms.[17]

The digital marketing industry in the nation has not matured with consumers having low online literacy rate.[18] The industry has doubled in size due to increase to mobile transactions, an estimated 70 billion taka are transferred through mobile phones every month.[19] Bangladesh has the tenth-largest mobile phone user base in the world and has sixty million internet connections.[20]Zunaid Ahmed Palak the state minister for ICT in the Best of Global Digital Marketing World Tour 2016 which was held in Dhaka, "I am happy to say that from today we will speak about digital marketing as being an essential part of Digital Bangladesh."[21] Bangladesh has sixty-five million internet users, about forty percent of the population.[22] A Digital Marketing Summit is organised annually since 2013 by the Bangladesh Brand Forum.[23][24]

References

  1. ^ "Bangladesh to see 72pc growth in e-commerce sales". The Daily Star. 2016-11-17. Retrieved .
  2. ^ "Concerns for online purchases". The Daily Star. 2017-01-31. Retrieved .
  3. ^ "E-commerce to drive growth in electronic payments". The Daily Star. 2016-11-06. Retrieved .
  4. ^ "Tradeshi ties up with Alibaba for e-commerce". The Daily Star. 2016-09-29. Retrieved .
  5. ^ "E-commerce and its challenges in Bangladesh". The Financial Express Online Version. Retrieved .
  6. ^ "Government initiative to take e-commerce in rural Bangladesh". bdnews24.com. Retrieved .
  7. ^ "Withdraw all taxes on e-commerce: FBCCI". The Daily Star. 2016-06-16. Retrieved .
  8. ^ "Mobile money customers brace for hurdles". The Daily Star. 2017-01-31. Retrieved .
  9. ^ a b c d "E-commerce in Bangladesh". archive.dhakatribune.com. Dhaka Tribune. Archived from the original on 2017-02-04. Retrieved .
  10. ^ "Popularising Homemade Food". New Age. 2017-10-13. Retrieved .
  11. ^ "E-commerce is now a 300 crore industry and growing". The Daily Star. 2016-01-08. Retrieved .
  12. ^ Sun, The Daily. "e-commerce in Bangladesh has enormous growth potentials". e-commerce in Bangladesh has enormous growth potentials | daily-sun.com. Retrieved .
  13. ^ "RANTAGES DEBUTS THEIR SHOW". The Daily Star. 2015-07-02. Retrieved .
  14. ^ "Tech in Asia - Connecting Asia's startup ecosystem". www.techinasia.com. Retrieved .
  15. ^ Independent, The. "Sustainable digital marketing in Bangladesh". Sustainable digital marketing in Bangladesh | theindependentbd.com. Retrieved .
  16. ^ "Inbound.Digital: Knowledge-focused Social and Digital Marketing Conference on the cards". The Daily Star. 2016-08-22. Retrieved .
  17. ^ "Facebook has special plans for Bangladesh". The Daily Star. 2016-10-12. Retrieved .
  18. ^ "Digital marketing: The Bangladesh scenario". The Financial Express Online Version. Retrieved .
  19. ^ "Career Opportunities in Digital Marketing and Mobile Banking in Bangladesh". The Daily Star. 2014-05-01. Retrieved .
  20. ^ "Invest in digital marketing to spur growth: analysts". The Daily Star. 2016-10-09. Retrieved .
  21. ^ "Global event on digital marketing held in Dhaka". The Daily Star. 2016-09-27. Retrieved .
  22. ^ "PHOTOSHOP + COMMON SENSE = DIGITAL MARKETING?". The Daily Star. 2016-10-28. Retrieved .
  23. ^ "Digital marketing summit in Dhaka Saturday". The Daily Star. 2015-12-09. Retrieved .
  24. ^ "3rd Digital Marketing Summit on Oct 8". The Daily Star. 2016-09-27. Retrieved .

  This article uses material from the Wikipedia page available here. It is released under the Creative Commons Attribution-Share-Alike License 3.0.

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