One of the key policies of Wikipedia is that all article content has to be verifiable. This means that a reliable source must be able to support the material. All quotations, any material whose verifiability has been challenged or is likely to be challenged and contentious material, whether negative, positive, or neutral, about living persons, must include an inline citation to a source that directly supports the material. This also means that Wikipedia is not the place for original work, archival findings that have not been published, or evidence from any source that has not been published.
If you are adding new content, it is your responsibility to add source information along with it. Material provided without a source is more likely to be removed from an article. Sometimes such material will be tagged first with a  template to give editors time to find and add sources before it is removed, but sometimes editors will simply remove it because they question its veracity.
This tutorial will show you how to add inline citations to articles, and also briefly explain what Wikipedia considers to be a reliable source.
Led Digital Marketing Efforts of Top 500 e-Retailers.
Worked with Top Brands at Leading Agencies.
Successfully Managed Over $50 million in Digital Ad Spend.
Developed Strategies and Processes that Enabled Brands to Grow During an Economic Downturn.
Taught Advanced Internet Marketing Strategies at the graduate level.
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