Prada Phone

PRADA Phone by LG
LG KE850 Prada Hauptmenü.jpg
ManufacturerLG Electronics
Compatible networksGPRS/EDGE Tri-Band (900/1800/1900)
RelatedLG Chocolate
Form factorSlate
Dimensions98.8×54×12 mm
Weight85 g
MemorymicroSD Internal Memory Slot, behind the battery.
Display256K colour TFT touchscreen, 240 × 400 px
Rear camera2 megapixel, video CIF (30 frame/s), flash
ConnectivityBluetooth 2.0, USB 2.0

The LG KE850, also known as the LG Prada,[1] is a touchscreen mobile phone made by LG Electronics. It was first announced on 12 December 2006[2][3] and is a fashionable device created in collaboration with Italian luxury designer Prada.[4] It was made official in a press release on 18 January 2007.[1] Sales started in May 2007, retailing for about $777 (600 euros).[5]

It is the first mobile phone with a capacitive touchscreen.[6] The KE850 sold 1 million units[7][8] in the first 18 months.[9] The LG Prada was announced shortly before the iPhone, with much speculation that the latter's design "copied" that of the Prada.[10][11]

A second version of the phone, the LG Prada II (KF900) was announced 13 October 2008. It was released December 2008.


Specifications[12][dead link]


  • Form Factor: Touchscreen
  • Dimensions: 98.8 × 54 × 12 mm
  • Weight: 85 g
  • Main Screen Type: Capacitive TFT touchscreen, 256K colors
  • Main Screen Size/Resolution: 240 x 400 pixels, 3 inches
  • Messaging: SMS, EMS, MMS, Email
  • Operating System: Flash UI
  • Built-in Handsfree: Yes
  • Voice-dial/memo: Yes
  • Vibration: Yes
  • Organiser: Yes
  • Office Document Viewer: .ppt, .doc, .xls, .pdf, .txt
  • Battery Stand-By: Up to 300 h
  • Battery Talk Time: Up to 3 h


  • 2G Network: GSM 900 / 1800 / 1900 (Tri-Band)
  • Bluetooth: Yes, v2.0 with A2DP
  • USB: Yes, v2.0


  • 2MP camera: 2 MP, 1600x1200 pixels, video(CIF 30frame/s), flash
  • Internal Memory: 8 MB shared memory
  • Memory Slot: microSD (TransFlash), up to 2 GB
  • Games: Halloween Fever, Photo Puzzle, Virus, Pipe
  • Music: MP3 player
  • Radio: Yes
  • Ringtones: Polyphonic (40 channels), MP3
  • Speakers: Built-in handsfree


iPhone controversy

LG Electronics has stated the iPhone's design and concept was copied from the first LG Prada, the KE850. Woo-Young Kwak, head of LG Mobile Handset R&D Center, said at a press conference, "We consider that Apple copied the Prada phone after the design was unveiled when it was presented in the iF Design Award and won the prize in September 2006. We take that to mean Apple stole our idea."[19] The KE850 received a 2007 iF product design award,[13] where entries had to be shipped by September 2006.

See also


  1. ^ a b c "Mobile Innovation Meets Avant-Garde Design" (Press release). October 24, 2007.
  2. ^ "LG, Prada to Start Selling Mobile Phone at Start of Next Year" (Press release). December 11, 2006. Archived from the original on January 8, 2007.
  3. ^ "The LG KE850: touchable chocolate".
  4. ^ "LG unveils iPhone-like Prada mobile phone". MacDailyNews. January 19, 2007.
  5. ^ zekrahminator (January 19, 2007). "LG and Prada show off iPhone look-alike". TechPowerUp.
  6. ^ Temple, Stephen. "Vintage Mobiles: LG Prada - First mobile with a capacitive touchscreen (May 2007)". History of GMS: Birth of the mobile revolution.
  7. ^ Christian Zibreg (February 23, 2009). "Second-gen LG Prada, not the iPhone, rules the fashion cellphone market". TG Daily.
  8. ^ RobK (November 20, 2008). "LGPradaWatch: Naming of the phone, sales and miscellaneous musings". Mobile Industry Review.
  9. ^ Telecoms Korea article from 2008/09/24
  10. ^ Elena Balan (May 28, 2007). "Who Copied Who? LG Prada vs. iPhone". Softpedia.
  11. ^ Timothy B. Lee (February 23, 2012). "If Android is a "stolen product," then so was the iPhone". Ars Technica.
  12. ^
  13. ^ a b "iF product design award 2007 - 01. Consumer Electronics/Telecommunications". Archived from the original on January 14, 2012.
  14. ^ Iohana Georgescu (March 19, 2007). "LG Prada Wins 'Best of the Best' Award". Softpedia.
  15. ^ "LG's Prada wins prestigious European design award". Mobile Tech News. March 19, 2007.
  16. ^ "Best phones of 2007 unveiled at Mobile Choice Awards". October 5, 2007. Archived from the original on December 6, 2008.
  17. ^ "What Mobile Awards 2007 - 2006 Winners". Archived from the original on May 11, 2008.
  18. ^ "Best-Looking Phone - Mobile Devices - CNET Asia Readers' Choice Awards 2007/08". Archived from the original on September 15, 2008.
  19. ^ Wright, Aaron (2007-02-20). "The iPhone Lawsuits". Apple Matters. Retrieved .

  This article uses material from the Wikipedia page available here. It is released under the Creative Commons Attribution-Share-Alike License 3.0.



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