|Type of business||Private|
Type of site
|Question & answer|
|Available in||German, Spanish, Italian|
|Headquarters||Mountain View, California, U.S.|
|Key people||Adam D'Angelo (CEO)
Kelly Battles (CFO)
|Slogan(s)||The best answer to any question.|
|Alexa rank||111 (Global) (July 2017)|
|Launched||June 21, 2010|
|Written in||Python, C++|
Quora is a question-and-answer site where questions are asked, answered, edited and organized by its community of users. Its publisher, Quora, Inc., is based in Mountain View, California. The company was founded in June 2009, and the website was made available to the public on June 21, 2010. Users can collaborate by editing questions and suggesting edits to other users' answers.
Quora was co-founded by two former Facebook employees, Adam D'Angelo, and Charlie Cheever. They made this site for those who cannot find appropriate answers to a question. General questions are available, of almost every topic. This site is also made for students who desire to explore topics in-depth.
In June 2011, Quora redesigned its website, in order to make information discovery and navigation easier. Quora released an official iPhone app on September 29, 2011, followed by an Android app on September 5, 2012.
In September 2012, Quora announced that co-founder Charlie Cheever was stepping back from a day-to-day role at the firm, although he would continue in an advisory role.
In January 2013, Quora launched a blogging platform.
Quora launched full text search of questions and answers on its website on March 20, 2013, and extended the feature to mobile devices in late May 2013. It also announced in May 2013 that all its usage metrics had tripled relative to the same time in the prior year. In November 2013, Quora introduced a feature called Stats to allow all Quora users to see summary and detailed statistics regarding how many people had viewed, upvoted, followed, and shared their questions and answers. TechCrunch reported that, although Quora had no immediate plans for monetization, they believed that search ads would likely be their eventual source of revenue.
In April 2014, it was announced that Quora was raising $80 million from Tiger Global at a reported $900 million valuation. Quora was also one of the members of the Summer 2014 Y Combinator batch.
In October 2016, Quora launched Quora in Spanish to the public. Following this announcement in early 2017, a beta of Quora in French was announced. According to this last announcement, the next languages Quora will be available in are German and Italian.
In April 2017, Quora was reported to have received Series D funding, with a valuation of $1.8 billion.
Quora has developed its own proprietary algorithm to rank answers, which works similarly to Google PageRank. Quora uses Amazon Elastic Compute Cloud technology to host the servers that run its website.
Currently, Quora has different ways to recommend questions to users:
According to Robert Scoble, Quora succeeded in combining attributes of Twitter and Facebook. Later, in 2011, Scoble criticized Quora for being a "horrid service for blogging", and although a decent question and answer website, not substantially better than competitors.
Quora supports various features to moderate content posted by users. The majority of content moderation is done by the users, though staff can intervene as well.
Quora allows users to create user profiles where they can add their real names, photo, topics to follow, number of followers, questions answered by them, etc. Users can choose to keep these settings private. Each user with a user profile has access to activity feed which has topics of interests to the user. The feed is displayed on the home page and helps organize content in a chronological order.
In August 2012, blogger Ivan Kirigin pointed out that it was possible for acquaintances and followers to see his activity including which questions he had looked at. In response, Quora stopped showing question views in feeds later that month. By default, Quora exposes its users' profiles, including their real names, to search engines.
In contrast with other major information sites, Quora does place restrictions on anonymity. Quora allows questions and answers to be posted anonymously, but it does not allow anonymous comments to be posted as direct responses to answers. Anonymous users can no longer upvote, comment, merge questions, suggest edits, or send answer requests. This new restriction was enacted to suppress an unspecified number of negative anonymous comments.
Recent controversy involving the restriction of the Internet Archive's Wayback Machine stems, at least to some degree, from Quora's requirement that its question and answer site enforce some type of identity validation. Citing possible user remorse over previously posted content, the Wayback Machine was banned entirely from crawling Quora.
Quora has attracted controversy for using robots.txt to forbid the Internet Archive's Wayback Machine from crawling the site. Their stated reason is that the Wayback APIs as of 2016 do not give users a way to censor answers that they may regret previously posting. Critics have raised concerns about the fate of Quora's data if the site ever goes offline, and recommended Stack Overflow as an easily archived alternative.
In November 2012, Quora introduced the Top Writers Program as a way to recognize individuals who had made especially valuable content contributions to the site, and encourage them to continue. Top writers are invited to occasional events and receive gifts such as branded clothing items and books. The company believes that, by cultivating a group of core users who are particularly invested in the site, the program creates a feedback loop of user engagement.
|June 2009||Product||Quora founded|
|March 2010||Funding||Quora raises $11 million in a series A, with Benchmark Capital as an investor|
|June 2010||Product||Quora announces that it will open up to the public|
|January 2011||Team||Marc Bodnick leaves Elevation Partners to join Quora|
|February 2011||Technology||Quora chooses C++ over C for its high performance services|
|July 2011||Product||Quora introduces video to its Q&A pages|
|July 2011||Product||Quora introduces Credits for asking-to-answer questions|
|September 2011||Product||Quora introduces threaded comments and comment voting|
|May 2012||Funding||Quora raises $50 million in a series B, with Peter Thiel and Adam D'Angelo as investors|
|September 2012||Team||Co-founder Charlie Cheever leaves|
|November 2012||Product||Quora introduces Top Writers program|
|January 2013||Product||Quora introduces blogs|
|March 2013||Product||Quora introduces a policy eliminating image-only answers.|
|April 2014||Funding||Quora raises $80 million in a series C at $900 million valuation, with Tiger Global Management and Y Combinator as investors|
|January 2016||Product||Quora announces bounty system, offering financial bounties for the best answer (selected by the question asker) on select questions.|
|March 2016||Product||Quora acquires Parlio, an online Q&A site started by Wael Ghonim.|
|April 2016||Product||Quora announces that it will start out testing advertisements, on a small number of question pages.|
|May 2016||Team||Marc Bodnick, Quora's public face and leader of its business and moderation team, announces that he is leaving the company.|
|August 2016||Product||Quora announces support for the Spanish language.|
|November 2016||Team||Kelly Battles announced as new chief financial officer (CFO).|
|April 2017||Funding||Quora raises $85 million in a series D at $1.8 billion valuation, with Collaborative Fund and Y Combinator as investors|
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