Retail Margin Management: Markdowns & maintaining dollar margins

Retail Margin Management: Markdowns & maintaining dollar margins
By Prakash Menon, Andrew Cavanagh

Digital media products such as Amazon MP3s, Amazon Instant Videos, and Kindle content can only be purchased on Amazon.com.
Buy at Amazon


Product Description

In the real world, the margin we place on product is eroded by many factors. Problem lines, promotions and damage incurred in the store are all markdowns, which reduce the first margin that is being achieved on a range of items. The margin that is achieved after markdowns is usually referred to as Final Margin (but may also be known as maintained margin, achieved margin, gross margin or net margin

Learn:
•Markdowns
•Setting First Margin
•Sell through rate and markdown percentage
•Calculating markdown using sell through rates
•Maintaining dollar margin
•Ready Reckoner – combinations of markdown and margins


Product Details

  • Amazon Sales Rank: #1166480 in eBooks
  • Published on: 2017-01-08
  • Released on: 2017-01-08
  • Format: Kindle eBook

Customer Reviews

Most helpful customer reviews

See all customer reviews...

Connect with defaultLogic
What We've Done
Led Digital Marketing Efforts of Top 500 e-Retailers.
Worked with Top Brands at Leading Agencies.
Successfully Managed Over $50 million in Digital Ad Spend.
Developed Strategies and Processes that Enabled Brands to Grow During an Economic Downturn.
Taught Advanced Internet Marketing Strategies at the graduate level.


Manage research, learning and skills at defaultLogic. Create an account using LinkedIn or facebook to manage and organize your IT knowledge. defaultLogic works like a shopping cart for information -- helping you to save, discuss and share.


  Contact Us