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Article Marketing Guide: Increase Conversions With An Effective Author Resource Box | At Defaultlogic.com


Article Marketing Guide: Increase Conversions with an Effective Author Resource Box



Article marketing is a promotion technique where marketers create information articles, to win an audience of people who might be interested in purchasing their products or services.

At the end of every article, the marketer shares his/her "author information" with the reader, in the form of an "author resource box," where the marketer will tell readers about himself and invite readers to visit his website.

In a perfect article marketing campaign, the people "who will be most likely to purchase a marketer's products or services" will find and read the article, then they will want to learn more about the author and what the author can do to help them.

Unfortunately, while many article marketers are successful in getting readers to find and read their articles, they are mostly unsuccessful at getting those consumers to their websites.

There are 19 key factors that will determine how many people will find and read your articles, then take the actions you want them to take in the "author resource box".

In this guide, the author will describe those factors to you in such a way that you will be able to utilize all 19 of them to make your article marketing campaigns much more successful.

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