Silent Selling: Best Practices and Effective Strategies in Visual Merchandising

Silent Selling: Best Practices and Effective Strategies in Visual Merchandising
By Judith Bell, Kate Ternus

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(10 customer reviews)

Product Description

Capturing the direction and evolution of today's retail industry, Silent Selling: Best Practices and Effective Strategies in Visual Merchandising, 4th Edition, is a multi-disciplinary blend of practical activities and creative problem-solving that takes readers beyond the basics of visual merchandising. Readers gain an understanding of experts' recent discoveries and learn valuable techniques while being encouraged to think outside the box using Bell's "Look-Compare-Innovate" model. With these informational tools, students can learn to create and deliver professional presentations that will facilitate their move from the classroom to the workplace.

Product Details

  • Amazon Sales Rank: #480601 in Books
  • Published on: 2011-06-22
  • Released on: 2011-06-22
  • Ingredients: Example Ingredients
  • Original language: English
  • Number of items: 1
  • Dimensions: 10.83" h x 1.06" w x 8.45" l, 3.60 pounds
  • Binding: Paperback
  • 448 pages

Editorial Reviews

About the Author

Judith Bell is the Group Manager of Creative Merchandising Solutions for Target. She is in her 22nd year at the corporation where she offers inspiration to presentation, product development, and merchant teams. In 2010, Bell was voted one of the top ten 'Retail Design Influencers' by colleagues nationwide and in 2006 was named a 'Retail Design Luminary' at the Dynamic Date Inc. (DDI) Portfolio event.

Customer Reviews

Most helpful customer reviews

0 of 0 people found the following review helpful.
3Stating the obvious
By ben
Stating the obvious

7 of 8 people found the following review helpful.
4Good Information on the field of Visual Merchandisng!!!!!!!!!
By Kellie
This book was purchase by me for a visual display college course. I acquired more knowledge and techniques from this book than from the class and from various entry levels positions I have worked so far as it relates to the field of visual merchandising.

3 of 4 people found the following review helpful.
5great book
By Amazon Customer
Great book for people who would like to learn more about retail store layout and display. After reading a few pages, I realized just how little I knew about merchandising. I will be learning much more than I ever thought. Our store front windows already have changed and our customers love them!

See all 10 customer reviews...

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