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Web Analytics have been an important asset to any website. This book covers almost all the important and confusing definitions with a good number of examples. Author have a work experience of 2+ years in Web Analytics. This book covers important concepts, interview questions, case studies and real time problem solved on a regular basis in web analytics. Go through the book to get a good knowledge about web analytics
Led Digital Marketing Efforts of Top 500 e-Retailers.
Worked with Top Brands at Leading Agencies.
Successfully Managed Over $50 million in Digital Ad Spend.
Developed Strategies and Processes that Enabled Brands to Grow During an Economic Downturn.
Taught Advanced Internet Marketing Strategies at the graduate level.
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