Practical Guide to Web Development: Understand Full Web Development Lifecycle
Do you want to really understand Web Development but don't know where to start? If you want to get your hands around the whole process of web development but feel there is just too much to learn, then this book can help you. The Web development arena is vast and it is ever growing. There is no way for any one person to know it all. If there were just one critical skill that anyone involved in web development, that is a practical understanding of the whole web development arena. It doesn't matter if you are a designer, a content author or perhaps someone that has been tasked to bring the whole thing together. With the knowledge you get from this book, you will have an understanding of all the major areas of web development and the highly important touch points. I start off with some of the key concepts of successful web design. Some of these are often overlooked such as the development lifecycle and Search engine optimization. Others you may know something about but are not sure how it impacts the success of your site. The first section of this book gives you the foundation you need to get your site off the ground Next, I go over web security and how it has become a major topic of discussion and concern for anyone involved with Internet technologies. The last section goes over all of the technologies that make up websites and applications. By the end of this book, you will know what each of the technologies are and what they do. This book does not intend to teach you how to write or use any of these but instead gives you enough understanding about each to know where you want to focus your learning next. This book is all about understanding. Once you have that the rest is up to you. Do you want to learn to code it yourself or farm that work out to someone else. You will have the skills to make that decision and be well on your way to becoming a first class developer.
Led Digital Marketing Efforts of Top 500 e-Retailers.
Worked with Top Brands at Leading Agencies.
Successfully Managed Over $50 million in Digital Ad Spend.
Developed Strategies and Processes that Enabled Brands to Grow During an Economic Downturn.
Taught Advanced Internet Marketing Strategies at the graduate level.
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