In this presentation, Texas.gov shares information about how to get started with using web analytics at your organization. We cover how to delve into your data and measure your campaigns, and we provide some tips we've learned to get the most out of our web analytics data.
Led Digital Marketing Efforts of Top 500 e-Retailers.
Worked with Top Brands at Leading Agencies.
Successfully Managed Over $50 million in Digital Ad Spend.
Developed Strategies and Processes that Enabled Brands to Grow During an Economic Downturn.
Taught Advanced Internet Marketing Strategies at the graduate level.
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