ICC 2017 - Engineering Content for Bots, AI & Marketing Automation - Cruce Saunders
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Bots and intelligent assistants, such as Google, Siri, Alexa and Cortana actively seek to understand our organizations so they can bring answers and ideas to customers. In this clip from Intelligent Content Conference 2017, Cruce Saunders from Simple [A], shares some practical steps to shape content for the real-time world.
To see the full presentation & slides from ICC 2017 order our VOD: http://icc2017.kvshowcase.com/
Learn more about Intelligent Content Conference here: http://www.intelligentcontentconference.com/
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Led Digital Marketing Efforts of Top 500 e-Retailers.
Worked with Top Brands at Leading Agencies.
Successfully Managed Over $50 million in Digital Ad Spend.
Developed Strategies and Processes that Enabled Brands to Grow During an Economic Downturn.
Taught Advanced Internet Marketing Strategies at the graduate level.
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