This video explans how ads and/or sponsored links show up at the top and down the right hand side of Search Engine pages, and how keywords define the product, service and area that trigger the advertisement of the products or services on those pages.
You will also learn that as a part of the service a Search Engine Marketing firm and their defining of your keywords help your business be found. In addition to keywords, appropriate geographies are selected to determine the parameters for your online advertisement and how search engines will use their own algorithms to find the businesses that are most relevant to the search.
Led Digital Marketing Efforts of Top 500 e-Retailers.
Worked with Top Brands at Leading Agencies.
Successfully Managed Over $50 million in Digital Ad Spend.
Developed Strategies and Processes that Enabled Brands to Grow During an Economic Downturn.
Taught Advanced Internet Marketing Strategies at the graduate level.
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