Google Analytics Tricks for Conversion Rate Optimization
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Are you using your Google Analytics to its full potential?
Find out in this fast-paced session by Cardinal Path co-founder Dave Booth, who will show you some of the lesser-used conversion enhancing tools inside GA.
- How to find segments that are ripe for optimization and conversion lift
- How you can fine tune your remarketing by creating segments of visitors who are on the brink of conversion
- How specific pages and/or products on your site interact to bolster purchase value
- How you can supercharge your site's performance with even a little personalization
Led Digital Marketing Efforts of Top 500 e-Retailers.
Worked with Top Brands at Leading Agencies.
Successfully Managed Over $50 million in Digital Ad Spend.
Developed Strategies and Processes that Enabled Brands to Grow During an Economic Downturn.
Taught Advanced Internet Marketing Strategies at the graduate level.
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