FM DevCon 16 / Design: User Experience vs. Usability
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Do your custom apps meet the UI standards of the most popular apps out on the market? When your apps feel like the ones that your customers use on a daily basis, it provides a more intuitive experience and helps your customers to feel at home.
But what is good user experience? How much is about the interface, and how much is about usability?
This session aims to change your perception of what a FileMaker experience should be, taking inspiration from the designs of major tech companies who have spent millions on improving user experience.
Led Digital Marketing Efforts of Top 500 e-Retailers.
Worked with Top Brands at Leading Agencies.
Successfully Managed Over $50 million in Digital Ad Spend.
Developed Strategies and Processes that Enabled Brands to Grow During an Economic Downturn.
Taught Advanced Internet Marketing Strategies at the graduate level.
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