In this video I show you how to create a configurable product in Magento. For those of you that don't know what a configurable product is, it's actually a listing that is made up of multiple simple products that have attributes added to them.
In the video I created 4 simple products with the attributes color and size. The color and size was a requirement so when customers went to purchase the item, they had to first choose a color and then a size.
Of course the possibilities here are endless and go as far as your imagination takes you so it's not like the options are limited to color and size.
To learn more about attributes, simple products and configurable products, see:
Led Digital Marketing Efforts of Top 500 e-Retailers.
Worked with Top Brands at Leading Agencies.
Successfully Managed Over $50 million in Digital Ad Spend.
Developed Strategies and Processes that Enabled Brands to Grow During an Economic Downturn.
Taught Advanced Internet Marketing Strategies at the graduate level.
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