Search engine marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages through optimization and advertising. Search engine optimization (SEO) is a one type of search engine marketing. Search engine advertising (SEA) is another type of search engine marketing. There are also specialized search engine optimizations like: video, local, mobile, etc.
Led Digital Marketing Efforts of Top 500 e-Retailers.
Worked with Top Brands at Leading Agencies.
Successfully Managed Over $50 million in Digital Ad Spend.
Developed Strategies and Processes that Enabled Brands to Grow During an Economic Downturn.
Taught Advanced Internet Marketing Strategies at the graduate level.
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